Overview
The Base Email Template controls the shared layout applied to all outgoing emails.
It helps maintain a consistent brand experience by automatically adding your organization's header and footer to every email, while allowing campaign-specific content to appear in the middle.
The template includes:
Header section for branding elements such as your company logo and header text
Content area where campaign-specific email content is automatically inserted
Footer section for compliance information, company details, and custom links
Access the Base Email Template
Navigate to Settings
Select Notifications
Click Base Email Template
Select Edit
Understand the Template Preview
The preview displays how your emails will appear when sent.
Header section
The header appears at the top of every outgoing email.
You can use it to display:
Company logo
Header text
To update the header:
Click Header Section
Edit or remove the header text
Click Save
Note: Your company logo is automatically pulled from your Personalization settings. If no logo is configured, the logo from the parent account is displayed.
Content area
The content area displays sample content for preview purposes.
This section:
Cannot be edited from the Base Email Template screen
Displays campaign content placement within the email layout
Helps visualize spacing and formatting before sending emails
Footer section
The footer appears at the bottom of every outgoing email.
You can include:
Footer text
Privacy Policy link
Terms of Service link
Custom footer links
To update the footer:
Click Footer Section
Edit the footer content
Click Save
Note: You can add up to three custom footer links.